You Blog


From Browse To Buy: How to Make Social Media Shoppable ?

From_browse_to_buy

Social channels are used to connect directly with customers but off late digitally astute brands are expanding from a customer service channel into a streamlined multi-channel shopping experience. Functional storefronts inside social networks make it easy to convert browsers into buyers.

But how would one create a successful social storefront?

Let’s explore some of the best practices.

1. Use real customer photos and videos to market and sell
2. Post consistently as there is direct correlation between how often a brand posts and the rate of return visitors
3. Collect key metrics which will help you to derive business insight into the types of content that resonate best with your followers.

Happy Reading,
Niharika Ajai
Youventus Consulting Pvt Ltd.

Bookmark this on Google Bookmarks
Bookmark this on Digg
Bookmark this on Delicious
Share on LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>